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How To Create And Maintain A Podcast

If you spend any time at all surfing the internet, then you’ve learned about podcasts.

 

Podcasts are like pre-recorded talk shows, Some of them tell amazing stories, others are simply one or several people talking about a topic. Whatever the podcast, it gives people a chance to record something that interests them, and share it with others across the world.

Naturally, this makes you curious. You want to try making your own podcast. But if you’ve never done it before, you likely have no idea how to even start. So how do you do one?

Sound Editing And Recording

First step is to get good at audio technology. There are a number of recording and editing programs available on the internet, some of which are even free. You’ll also need to learn how to rig up a proper studio. This can be done by hanging squares of foam from the ceiling, or if you have a carpeted room, that will work as well. Essentially, you want to make sure you don’t have any echo.

Once you record, you have to go through and edit it. It’s tempting to try publishing a “stream of thought” podcast, but those don’t tend to become very popular. You want to make certain your podcast makes you sound knowledgeable and interesting, and that there are no awkward pauses or digressions from the main point.

Speaking of, what is the main point of your podcast?

Writing Podcast Episodes

There are a number of podcast ideas out there. There’s the popular “Welcome to Nightvale”, which has stories told about a weird, supernatural desert town in the format of a community talk radio show host. Then there are podcasts like Half-Glass Gaming, which talks about retro gaming, video game history, and how history led to modern video games.

Whatever the topic, keep in mind that the more specific it is, the harder it will be to create new material. This is fine if you only want a limited run of podcast episodes. Maybe you have a specific story you want to tell. But if you’re hoping for the podcast to continue on into the foreseeable future, you’ll need to make sure your topic is broad enough for novelty, but narrow enough to cater.

Lastly, know your niche! Don’t make the podcast too broad, or you won’t attract anyone. For more info check out the video below!

 

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Business coaching tips to grow your business

Many businesses want to grow their business and increase their sales. 

There are a lot of things that can help you get the desired results.

Below are a few business coaching tips from the pros.

Education

Education is not an expense, it is an investment and it is the best investment you can make. You need to work harder on yourself than you do on your business. A successful client is constantly learning. You should consistently be learning about your industry and business in general. Getting involved in business coaching is a great way to learn, teach, and associate yourself with successful people. Maybe you would like to become a coach and take some coaching training online or attend classes.

Niche

The most successful business owners are in very tight niche markets. It is better to be specialized in your trade. Specialists are much more successful because they are in higher demand. This means you will be more effective and this will produce better results. You shouldn’t be afraid that you may miss customers because of lack of variety.

Quality

Always strive to improve your quality. This is how to become an industry leader and it is very important if you want to have longevity. You also need to focus on the future. You should be an innovator. Consistently create new and better systems for customers. A good innovator can continuously increase results. You need to be able to adapt, and you should have a flexibility that gives your business agility.

Client Centric

You should always ask yourself: “How does this help our customer?” You can put a great feedback system in place. It is important you know what your clients, competition, market, and employees are all doing.

Business model

Do you have a good business model? You need to have a great business model. A great model avoids anything that doesn’t improve your revenue or system. If you can’t prove the value, you shouldn’t do it. You need to have a mix of passion and a good business model. Remember, your product determines who your customer will be. Picking a higher end of a market can increase the price you can charge. Leverage can also increase your systems. Smart entrepreneurs know a great business model includes growth as well as sustainability

Teams

Learning to build a smart team can increase your productivity exponentially. A great team creates an immense amount of synergy that can increase production and employee retention. Teams are much easier to manage.

Employees

The people you employ is what transforms a good company into a great company. Your employees can elevate your business from good to great. If you find someone who is qualified, you should get them on your team. It is very difficult to find people who are going to improve your business, and you want visionaries and leaders to set your office’s pace. If you meet someone that fits this description hire them immediately. Sometimes you hire someone and after a couple months, they don’t perform as well. The more effort you put into someone the more effort they are going to give you back. Constant training is critical to success. Workshops can help build value in your employees. This training can help shape your employees into business professionals. It is up to you to give your employees the tools to succeed.

 

Training is a key to success

If you can follow these business coaching tips you probably don’t need a business coach. If you can’t follow these tips you definitely need a business coach. Owning a business is like owning a time machine. Hours can turn to years before you realize it. If you are a business owner, who is finding it hard to hit the results, a business coach may be the answer to your problems. It is important to remember business coaching is not an expense—it is an investment. Investing in your education will always increase your results.

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